.webp AI Visibility Index (AVI) – Measure Your Brand Presence Across AI Models
AI Visibility Index — AVI

Does AI mention
your brand – and how?
AVI tells you everything.

The AI Visibility Index is a composite 0–100 score that measures your brand's presence across AI-generated responses – across all major models, on every relevant query, in real time.

Join the waitlist What it measures →
Three dimensions

Not just if AI mentions you.
But how – and where.

The AVI score is built on three independent sub-metrics, each measuring a different aspect of how AI models perceive and represent your brand.

Presenza
Presence
How often your brand appears in AI responses for queries relevant to your sector. The foundational metric – if you're not present, nothing else matters.
Posizione
Position
Where in the AI response your brand appears – first recommendation, second, or buried in a list. Position directly correlates with user intent and conversion.
Sentiment
Sentiment
The tone and framing AI uses when citing your brand – as a primary recommendation, as an alternative, or with qualifications. This is your reputation in the AI layer.
The dashboard

Everything in one view.

The AVI dashboard gives you an instant overview of your brand's AI visibility – global score, sub-metrics, key data points, and historical trend – all in a single interface.

AI Visibility Index Dashboard
Dashboard – AVI score, Presence / Position / Sentiment breakdown, prompts run, brand mentions, competitors found, sources extracted.
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Prompts run
Total queries submitted across all AI models. Each run covers TOFU and MOFU queries generated automatically for your sector.
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Brand mentions
Percentage of AI responses that mention your brand – the core Presence metric expressed as a share of total responses.
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Competitors found
Brands automatically discovered by the system in AI responses – your actual competitive landscape according to AI, not your assumptions.
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Sources extracted
Unique domains cited by AI models in their responses – mapping which sources AI considers authoritative in your sector.
Query generation

AI generates the right questions
automatically.

You don't have to guess which queries matter. The AVI engine generates two sets of queries automatically for your sector and market – TOFU (awareness-stage) and MOFU (consideration-stage) – and runs them across all active AI models.

Each query set is tailored to your brand, your competitors, and your category. The result is a complete picture of how AI responds to the questions your potential customers are actually asking.

TOFU Top of funnel – discovery queries. "Which companies are best in [sector]?" "Who should I consider for [need]?"
MOFU Middle of funnel – comparison queries. "How does [brand] compare to alternatives?" "What are the pros and cons of [brand]?"
Query TOFU and MOFU generated automatically
Query TOFU and MOFU – automatically generated for your sector and run across all AI models.
AVI analysis history and trend
Analysis history – versioned runs with AVI score progression and trend chart.
Versioned tracking

Every analysis is a version.
Every version tells a story.

Each AVI analysis is saved as a versioned run — v1, v2, v3 and so on. You can run the same analysis multiple times, track the evolution of your score over time, and measure the impact of your optimization actions.

The trend chart shows AVI progression across all runs at a glance. A rising curve confirms your strategy is working. A drop flags an issue before it becomes a problem.

v3 → v7
AVI 24.7 → 79.1 in 5 versioned analyses – from invisible to clearly cited.
Intelligence layer

Beyond your brand –
the full AI ecosystem.

The AVI platform doesn't just measure you. It maps the entire competitive and source landscape that AI constructs around your category.

◈
Competitor Mirror
See which brands AI places next to yours – with their AVI scores, citation counts, and the specific contexts in which they are mentioned. Your real competitive landscape, as defined by AI.
Competitor Mirror
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Citation Source Map
A complete map of the domains AI cites when answering queries about your sector – categorized as Media, Competitor, E-commerce, or Other. Know where to invest your content efforts.
Citation Source Map
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Raw Dataset
Access the full prompt-by-prompt dataset – every query, every AI model, every response, with brand mention flag, position rank, and sentiment score. Full transparency on every data point.
Raw Dataset
Get early access

Find out your
AI Visibility Index.

Join the waitlist and be the first to run your brand through the full AVI analysis when we launch.

Join the waitlist Also see: Citability Score →
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