The first suite of services to measure, optimize and increase
your brand presence in AI-generated responses.
From the Citability ScoreA proprietary 0–100 metric that measures how likely AI models are to cite your brand in relevant responses. Most brands score between 30 and 45 before optimization. to the AI Control Console.
AI Visibility Index, AVIThe percentage of AI-generated responses — on ChatGPT, Gemini, Perplexity, Claude and so on —, that mention your brand when users ask questions relevant to your industry.: it's the proprietary metric that determines whether your brand exists in the AI era.
When a user asks ChatGPT, Gemini or Perplexity for advice in your industry – what does it say? Does it mention your brand? With what tone? How often?
Most companies don't know. That's exactly the problem we solve.
"Does AI mention you? Positively? How often—and in what position?"
AI-generated responses are the new first page of search. We measure exactly what AI says about your brand, why it says it, and how to make it say the right things.
Every service is modular and vertical on your industry. Start with the Audit to measure your current position, then scale up to continuous monitoring with the AI Control Console.
Our proprietary index measuring how well your content is structured to be selected and cited by AI. Clear, replicable, trackable over time.
Proprietary KPIA complete snapshot of your current presence across GPT, Gemini, Claude, Grok, Perplexity. What they say about you, what they say about competitors, where you are absent.
Initial analysisTrack where your brand gets cited and which sources AI models consider authoritative in your sector. Full visibility on the citation ecosystem — so you can invest in the right content, in the right places.
MonitoringDiscover who your real competitors are — according to AI. The brands AI models place next to yours may surprise you. Your historical competitors and the ones AI associates with your category are often very different things.
Qualitative analysisUnderstand where you stand against the competitors that matter — the ones AI actually compares you to. Identify the gaps in your citability and get a clear picture of what to improve and where to focus.
OptimizationThe emerging channel of visibility in AI. We secure your brand position in new AI response spaces, with vertical strategies for your industry.
Forward-lookingClients are anonymized by confidentiality agreement. The numbers are not.
The brand was almost entirely absent from AI responses for luxury location search queries in Tuscany. Low Sentiment vs. direct competitors.
Highly regulated sector, near-zero AI communication. Massive first-mover opportunity in a market where competitors had not yet invested in AI visibility.
Strong local presence, fragmented digital communication built around the human patient. A full paradigm shift — restructuring the brand narrative to speak to AI systems, not just people.
We have been collaborating with Andrea and his team for several months, and the experience has been extremely positive. From the very beginning, we appreciated the strategic clarity, openness to discussion, and the ability to adapt activities to the real needs of our business. Together we have developed and optimized several digital marketing initiatives, achieving concrete and measurable results. A reliable, highly competent partner with a strong focus on growth. Absolutely recommended.
We collaborate with Andrea and his team for the management and development of our Google Ads campaigns, as well as for content optimization activities from both an SEO and AI perspective. From the very beginning, we have experienced a high level of expertise, availability, and an extremely professional approach. We particularly appreciate their ability to guide us through the evolution that artificial intelligence is bringing to the world of digital marketing.
Andrea is a serious and empathetic professional who has a deep understanding of the dynamics of online marketing and the AI landscape. He has been supporting us for some time in structuring high-value paid campaigns on Google and Meta, always focusing on solutions aimed at maximizing performance and achieving our business objectives.
We have been working together — and I say together because the strategy is always shared and open to adjustment in the field — for a year and a half now. We have implemented both the social side and indexing and blog, but the real step forward is the management of the AI-focused marketing layer. On this they are true pioneers, always bringing new developments with frankly outstanding results.
We work with Andrea and his team on lead acquisition campaign strategy. We found great expertise, availability, and a very professional approach. Highly recommended for anyone looking for serious support in digital marketing.
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Citation rate is the percentage of AI-generated responses – from platforms like ChatGPT, Gemini, Perplexity, Claude and so on – that mention or recommend your brand when users ask questions relevant to your industry.
A low citation rate means your brand is invisible to a growing share of potential customers who use AI as their first source of information.
AI models cite brands that are consistently described across authoritative sources, structured in a machine-readable way, and clearly associated with specific topics or needs.
If your brand has a low Sentiment – meaning the way AI describes you differs from how you actually position yourself – you will rarely be cited, even if you rank well in traditional search.
The Citability Score is a proprietary metric (0–100) that measures how likely AI models are to cite your brand in relevant responses. It evaluates content clarity, structural coherence, cross-platform consistency, and topic authority.
Most brands score between 30 and 45 before optimization. After a full Citation Rate intervention, scores typically reach 65–85.
Most clients see measurable improvements in citation rate within 4 to 40 days of implementing Citation Rate recommendations. AI models update their knowledge bases regularly, and structured content changes propagate faster than traditional SEO.
The Citation Rate Audit provides a baseline and a prioritized roadmap from day one.
Yes, significantly. Traditional SEO optimizes for ranking in a list of links. AI visibility is about whether an AI model names, describes, and recommends your brand in a direct conversational response.
The signals are different: AI favors structured, consistent, contextually rich content over keyword density and backlink volume. A brand can rank #1 on Google and still have a citation rate near zero.
The suite covers all major AI platforms currently used by consumers and business users: ChatGPT (OpenAI), Gemini (Google), Perplexity AI, Claude (Anthropic), Copilot (Microsoft), and emerging vertical AI assistants.
Coverage is continuously updated as the AI landscape evolves.
Book a free 30-minute discovery call. We'll show you a preview of your Citation Rate Audit before you sign anything.
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Consent is optional: I may revoke my consent to the Company at any time for future profiled marketing communications by writing to info@citationrate.com or by post to SDB srl — Via Papini, 5, 21038 Leggiuno (VA), Italy.